In a nutshell, fashion marketing is a profession that takes the latest trends and designs in clothing and communicates them to a target market in such a way that the consumer is not only aware of the product, but wants to and ultimately does buy the product. A target market is a sector of the consumer market to which a company wishes to sell (i.e. market) its clothing. To fully know what fashion marketing is, it is important to understand that marketing does not stop at ads in magazines or commercials on TV. The world of marketing is just as dynamic as the world of fashion. Marketing clothing includes elements such as determining which stores the apparel should be sold in Cheap Allan Houston Jersey , what price the clothing should be sold for?all the way to how the in-store displays should look. Fashion marketers often are as savvy about business as they are about fashion and popular culture.
Fashion marketers are creative. At the core, the profession is about connecting with the image?the lifestyle?the consumer wants. For example, in the fashion industry, comfort Cheap Willis Reed Jersey , style, material, color, symmetry Cheap Phil Jackson Jersey , and usability are just the beginning of a list of elements designers must consider when developing a line of clothing. Fashion marketers take the task a step further by determining the best way to promote the characteristics of the clothing to the consumer and to which group of consumers to promote it to. What a 65 year-old female is looking for from a piece of formal eveningwear is completely different from what a 21 year-old male wants from casual everyday wear. Consequently, fashion marketers must stay abreast with the latest fashions as well as know what styles will be successful for a variety of occasions, age groups and demographics.
Fashion marketers play an essential role within the fashion industry because they are the link between designers and the public. The success of a line of clothing does not rest solely on its design. Often, successful marketing is just as crucial Cheap Mark Jackson Jersey , if not more so, to the line as the actual clothing itself. This is because marketing is the tool through which the designer identifies with the public, and the public identifies with the designer. Without this exchange, it would be difficult to establish the consumer base required to have a successful line of clothing.
Ultimately Cheap Walt Frazier Jersey , fashion marketing is a fun profession?changing and reinventing itself just as often as the clothes it promotes. It integrates the artistic nature of fashion with the creative aspects of business?making for a highly rewarding career to the ambitious and innovative.
How Do You Go About Draught-Proofing Sash Windows?
Posted On : Oct-11-2010 | seen (236) times | Article Word Count : 555 |
How Do You Go About Draught-Proofing Sash Windows? Draught proofing sash windows is a terrific way to save on your energy costs because it effectively seals off any gaps that could let in draughts into the house. In fact, when the work is done well, draught proofing sash windows can be a cheaper alternative to replacing one's leaky windows.
Since draft proofing sash windows is such a great way to save money, many London area homeowners wonder how one could go about draught proofing their sash windows. They also wonder what types of materials they might need to complete the job.
Here is how many London area handymen go about draft proofing sash windows:
1) The first step in draft proofing sash windows is removing any outer casings and any decorative mouldings that are attached around the outside of the window frame.
A Handyman usually removes these casings and mouldings from the window sill Cheap Anthony Mason Jersey , the window jamb and the rails using a pry bar or a chisel.
2)The handyman then removes the lower sash to put a heavy duty seal strip along the interior of the window frame.
Handymen usually do this by first cutting a shallow slot into the rear part of the meeting rail that closes up against the window's upper sash. After the slot is cut into the meeting rail, the handyman installs a heavy-duty brush-pile seal strip that can withstand many years of use.
3) Once this is done, the two parting beads that are located near the meeting rail and the upper sash are removed and replaced with new parting beads.
These parting beads have new brush-pile seal strips attached to them. This makes it easy for the handyman to seal off any draughts that might sneak past the parting beads.
4) Next, the handyman then attaches draught-proofing rubber seals to the top and bottom rails.
These rubber seals seal off any draughts that might appear where the rails are attached to the stills Cheap Tracy McGrady Jersey , the jambs and the sashes.