Continuing to foster their relationship with New Balance, Aimé Leon Dore further proves their mastery over signature offerings, bringing to light two colorful takes of both the New Balance 990 Men's/Women's and 990v5 in a set piece fully enamored with Ivy League styling and retro framing. First teasing through an imaginative poster inspired by classic NB ads, the imprint then went on to fully expose both pairs — and their accompanying apparel — to the outdoors complete with moody cabins and dog in hand. While still being mysterious as to when these pieces were to drop, the New York streetwear brand has only now revealed their date and they’re first to be seen as an in-store offering.
Thanks to a mix of compelling collaborations and clean in-line colorways, the New Balance 990 Shoes has already made its mark on the world of sneakers, and now it’s set to keep on truckin’ with this new USA-friendly white, blue, and red makeup. A white mesh base and grey suede overlays take up the majority of this 990v5’s real estate, but bold pops of color get their time to shine too, with a rich royal blue appearing on the toe cap, tongue, and midfoot logo’s trim, while bright and bold red graces the ENCAP midsole’s rear half.
New Balance 990 on Sale While Junya Watanabe’s clothing often ends up on the wilder side of the spectrum — fully baring the designer’s CDG roots — his footwear collaborations have not been so fortunate, though their merit is found more so in quality than bold colors or deconstructed modifications. Seeing to many a silhouette in the recent past, with some walking the runways of his Paris Fashion Week show, the latest to hit retailers is none other than the New Balance 990v5.
Its palettes are largely unassuming yet its execution leaves little to be desired; dressed tonally, the uppers pair shades of both white and grey throughout with hardshell supports distinguishing themselves against mesh, buffed leathers, and suede through a barely yellowed finish. Buy New Balance 990 “N” logos are stripped down relative to mainline releases and the “JUNYA WATANABE MAN” logo prints along the insole, leaving other branding mostly standard in their contrasting flourish.
Cornerstones of the DMV area’s streetwear and sneaker scene, EAT (Elevate All Of The Time) and Shoe City have collided to craft a limited edition collaborative endeavor with Cheap New Balance 990. Their previous efforts on the 990v3 and 990v4 sold out immediately upon their drops, and this upcoming affair is set for a similar fate due to their poignant selections of red, yellow, and blue – EAT’s signature color palette – above the silhouette’s traditional pigskin suede and mesh upper. To further commemorate this partnerships, DC’s Beacon House Community will be recipients of Thanksgiving Day turkeys courtesy of the label, the shop, and the footwear brand.